by John G. Self | May 10, 2011 | Healthcare, Stories
Dominoes Pizza has taught us an important marketing lesson and along the way given us a better product. Perhaps there is a message for the healthcare industry somewhere in this remarkable and successful turnaround. Dominoes launched a nationwide television campaign...
by John G. Self | Mar 24, 2011 | Healthcare
Depending on your source of news and information, you either believe that the Patient Protection and Affordable Care Act (PPACA) is destined for repeal or almost certainly will be overturned by the Supreme Court, or that this hallmark legislation was a much...
by John G. Self | Feb 25, 2011 | Healthcare
When some public policy calamity strikes, people tremble with fear or anger and they cry out: “Why didn’t someone warn us? Why didn’t someone tell us that there were bad consequences? We do not want this pain!” That is a reasonable request,...
by John G. Self | Jan 6, 2011 | Career Management
So, here is the $64 million dollar question for hospital CEOs. You learn that in the next 12 months the federal government is planning substantial cuts in Medicare reimbursement. Big cuts to balance the budget. Moreover, CMS announces that all Medicare...
by John G. Self | Nov 23, 2010 | Healthcare, Recruiting
I frequently write about the change that the healthcare industry will undergo over the next 15 years. I have consistently argued that organizations that embrace change, and work to capitalize on market disruption, will thrive. It now appears that the tides of...
