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While LinkedIn’s peer-to-peer networking and the development of professional communities is largely a messy dumpster fire, it remains a powerful force, albeit a little weird and whacky at times. In fact, the amount of personal social networking and political BS, something that would have earned a quick rebuke for a misguided post in the early days, is now surprising. From a career management perspective, you cannot ignore this platform whose global “membership” is approaching one billion people.

Today, effectively using LinkedIn requires a more nuanced approach.