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Here are five steps to becoming a more attractive job applicant.

  1. Understand your value.  Develop your value proposition.
  2. Use your value proposition to focus your resume.
  3. Do not rely on online applications to get the best job for you.  Build a professional network based on your career plan – where you want to be and what you want to do.
  4. Leverage your references.  They can share valuable insight into your strengths and weaknesses, which will help you prepare for job interviews.
  5. Identify likely questions for your interview. Practice and rehearse, especially your answers to questions you hope they don’t ask.