For every 10 people who say they love cold calling in a job search, there are nine who are not telling the truth.

People will go to extraordinary lengths to avoid cold calling.  According to research, calling people, they do not know and being rejected is what people hate the most. 

To avoid cold calling, follow these two steps:

  1. Stop depending on recruiters to find your next job.
  2. Invest time each week building a network of contacts.   This takes time and effort, but it is money in the bank when you enter the job market. 

If you lose your job and don’t have a network, everyone you contact for assistance will be a cold call, and most will not help.

If you build a strategic network of 250-people and invest the time to build relationships, most will take your call.  That will improve your competitive career position.