by John G. Self | Dec 20, 2013 | Stories
The best time to be in a retail bakery is in the morning. The aroma is overpowering. Freshly baked coffee cakes and breakfast danish loaded with cinnamon and almonds. The smell of breads and cakes just out of the oven. Wow, the aroma alone will sell the products....
by John G. Self | Sep 4, 2013 | Leadership, Stories
John is just returning from a long weekend with family in California so we’ve decided to share an oldie but goodie today. This piece was originally posted in January of 2013. A baker’s dozen, a little something extra… When you buy a dozen cookies,...
by John G. Self | Jul 19, 2013 | Stories
Most people will go their entire lives without being summoned to the church fellowship hall by a frantic looking woman who has grabbed the microphone from the pulpit and yelled, “John Self, you are needed immediately in the fellowship hall.” At the moment of the...
by John G. Self | Jul 5, 2013 | Leadership, Stories
My father was a great baker, a virtual artist with his knives, piping jelly and decorating tube. For more than 35 years he delighted his customers with his wedding cakes, ornate teacakes and birthday cakes bearing an uncanny likeness to the celebrant. During those 30...
by John G. Self | Jan 16, 2013 | Leadership, Stories
A baker’s dozen, a little something extra… When you buy a dozen cookies, donuts, cinnamon rolls or other treats, bakery sales clerks will frequently add a 13th item—a little additional value, a “baked goods” thank you for your patronage. Today I heard a radio...
