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One of the questions I am frequently asked is LinkedIn, the social media platform designed for professional networking and promotion.  Why should I use it?  Does it matter?

Oh yes! 

It is a potent tool that makes building and managing your professional brand approachable and affordable. In the old days, if you wanted to build a professional brand, you had to hire a PR firm, advertising agency, or probably both and then spend a butt load of money to, as they say, “get your name out there!”  With LinkedIn, you can build your brand with little more than the investment of your time.

It is a potent tool that makes building and managing your professional brand approachable and affordable.

JohnG.Self

In today’s job market, you cannot afford NOT to be on LinkedIn, a global billboard with more than 740 million members and where 90 percent of recruiters visit regularly. 

Not on LinkedIn?   Then more than likely, you are invisible to recruiters or the hiring authority. If you have questions, schedule a free consult. We are here to help.