Blog Topic Categories


7 November, 2011 Posted by John G. Self
no comments
19 May, 2020 Posted by John G. Self Posted in Career Coaching, Career Management, Career Transition/Outplacement, Digital Brand
no comments

Are You Invisible to Recruiters?

Posted May 19th, 2020 | Author: John G. Self

Do not wait for others to find you. Start today building a strong career brand that emphasizes your unique strengths, skills and accomplishments.  

If you are not visible, you are probably invisible to recruiters.  The new rules of job search no longer apply.

Do not sit around and wait. The odds are no one will come for you. Develop a career strategy plan and execute.

You are the CEO of YOU.  

© 2020 John Gregory Self

no comments

2 Options for Your Job Search: ‘Willy Nilly’ or Strategic

Posted April 23rd, 2020 | Author: John G. Self

There are two ways to conduct a job search – random, also known in the South as ‘willy nilly’,  or strategic, which is to say purposeful. 

The first option is the least productive approach. It requires less homework.  It is  reactive; a company or organization posts a job opening on their web site or Internet job board and you respond, along with hundreds of other reactive applicants. Most of the resumes will be eliminated by a computerized Applicant Tracking System (ATS), also known as an applicant tossing system.   The odds for applicants using this approach are not that great.  It is a numbers game.  You must apply to a host of companies if you want to be one of the lucky ones to get an employment offer.  It is all very random.


The second option is strategic.  It is based on a plan that incorporates key performance indicators, goals and two buckets.  It requires that you plan in advance.  If you believe in the premise that if it weren’t for the last minute nothing would ever get done, then this job search approach is definitely not for you.   

In a strategic search the first bucket is for your market research regarding regions of the country where you might wish to live.  The second bucket is for your research on companies/organizations in those targeted regions for which you would like to work.  The essence of a good strategic plan is market research. This is where the heavy lifting of your research begins.  Begin connecting with senior leaders, including the CEOs and the chief human resource executives.  Let them know you are interested in their company, highlight your value and record of accomplishment and ask to be considered for any future opportunities.   You need to have a plan that identifies and focuses on 15 to 20 different companies.   

Clearly, this is not a “wait-to-the-last-minute approach but it is the pathway to the best jobs.

This approach does not mean you should not post on LinkedIn to elevate your brand with recruiters, or that if you see online an opportunity that appeals to you, that y0u should not apply.   By all means, do.   But remember this:  most jobs are not filled by recruiters who only handle about 30 to 35 percent of all management and executive openings   The successful candidate is often a referral based on a friendship or networking relationship.    

We Can Help You Succeed

If you need help with your job search, we have a variety of plans with special pricing options to help you find your next better job. From improving your resume to mastering the art of storytelling in a job interview, we have the knowledge, market insights and a track record of helping people succeed.

During this major disruption in the job market, we are helping executives and managers prepare to compete for the best positions. Do not delay. When the hiring market reopens, the competition will be fierce in all sectors.

Contact us at

© 2020 John Gregory Self

22 April, 2020 Posted by John G. Self Posted in Career Coaching, Career Transition/Outplacement, Early Careerists, Interviewing Skills
no comments

The Secret Sauce for Successful Job Interviews

Posted April 22nd, 2020 | Author: John G. Self

“Storytelling is the most powerful way to put ideas into the world today.”

Robert McKee

The secret sauce for successful job interviewing is not so secret, just little used.  It is storytelling.  Not the kind of rambling stories your grandpa used to share about the life and times of another era, but a polished form of communicating ideas, values and data.


Many applicants run into trouble within the first five minutes of the job interview because they failed to provide a compelling answer to the most frequently asked first question:  Tell me about yourself.  This is where you set the stage to begin engaging the interviewer regarding your value.

You are not selling car.  Your are selling your value.  There is a difference. 

J.G. Self

CORE questions, like the “tell me about yourself” example, are excellent opportunities for you to promote your values and offer brief reminisces of significant career experiences, as well as stories about strategy and tactics you used to successfully accomplish a major project.  You are not selling car.  Your are selling your value.  There is a difference. 

Think about interviewing someone for a couple of hours. Would you rather hear facts and figures and chronology or interesting examples of how a candidate accomplished objectives that are relevant to your organization and the job?   

Stories make your answers memorable.   In a crowded field of qualified applicants being interviewed by employees who aren’t that old at the process and who are probably not that prepared, memorable is a very good thing.  

As author, lecturer and story consultant Robert McKee once said, “Storytelling is the most powerful way to put ideas into the world today.”

We teach interviewing skills using your stories. To learn more, contact John Self at info@JohnGSelf.Com

© 2020 John Gregory Self

Comments closed.